Business, 14.02.2020 01:52 jholland03
AB Corp. hires Natasha Cooper, a popular movie actress, to be the brand ambassador for the company. The company hopes that endorsements of its products by the actress will increase the popularity of the brand and also attract a large number of customers. Receivers who respond favorably to Natasha's endorsements will express:.
a. source derogations.
b. counterarguments.
c. source bolsters.
d. source blockages.
e. message synergy.
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AB Corp. hires Natasha Cooper, a popular movie actress, to be the brand ambassador for the company....
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