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Business, 24.02.2020 20:56 carog24

Describe the type of behavior expected from a company’s employees. The , also referred to as the company mission, describes the fundamental contributions the organization provides to customers. A is a part of the firm that can be managed separately for marketing purposes; it may be a division within the company, a separate brand or product line, a distinct group of customers, or a unique technology. Executives must develop and organize the company’s , the corporate configuration that produces the company’s distinctive or core competencies and provides the resources necessary to satisfy customer wants. are the unique resources a company employs as its specialty to create superior customer value

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Describe the type of behavior expected from a company’s employees. The , also referred to as the com...
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