Which of the following is true regarding audience?
a. words and examples must be chosen appropriately to address the audience.
b. if you don't address your intended audience, there is still a good chance that your message will be conveyed successfully.
c. an author should write for himself first; the audience is secondary.
d. consideration of the audience is less important than the message of an essay.

Which persuasive technique is used in this advertisement? are you sick and tired of that outdated cell phone of yours? does your signal cut out every time you make a call? are you paying too much for horrible cell phone service? well, those days are over! the new generation g550 digital cell phone is a gem in a sea of everyday rocks. it is the most revolutionary cell phone on today's market. the facts speak the truth. the generation g550 cell phone can be yours for a mere $99.95. this is today's hottest technology! do what the rest of the country is doing and buy one now before you miss out! you don't want to be the only one in your group without a phone like this, do you? a. celebrity endorsement b. scientific data c. emotional appeal d. bandwagon