An advertisement emphasizes that if a consumer uses a certain deodorant, he or she will not offend other people and will not cause problems in the workplace because of "bad body odor." What part of the Freudian system is this ad appealing to

The Super ego

Explanation: According to the Freudian system which structures human personality three different parts, which are the ID, Ego and the SUPER EGO.

With the ID having to do with an individual's urge and behavioral tendencies or desire to get involved.

The SUPER EGO is that part of an individual arouses an individual's consciousness, preaches moral restraint and caution against desires of the ID. In the context above, the ad appeals to the SUPER EGO which will most likely want to avoid infringing on the well being of others within the community. Ensuring that one's action does not have a negative impact on others.

i disagree that there is little difference between adult female development and adult male development. sociological studies comparing female and male pathways to adulthood, revelead that there are sustancial differences between them. particularly, female and male differ from timing of marriage, when they began to live with children and the likelihood of combining wife/husband and parent roles.