It costs a company $50 materials, labor, and other costs to produce a certain style of backpack. However, in the current market, consumers are only willing to pay $40 for that kind of backpack. Following the profit motive, what should this company do? Choose all that apply. A. Stop producing that style of backpack for the time being .

B. Finds ways to lower production costs .

C. Set the price above $50 .

D. Make as many backpacks as possible.