Imagine you are creating an advertisement and its layout. list answers for the following questions:
1) what are you advertising?
2) what type(s) of advertisement(s) would be most effective? (ex: magazine, television, etc.)
3) what symbols or words would be most useful to use? what typeface?
4) who is/are your audience or potential buyers?
5) what would the layout be?

would be advertising Netflix since this is an easy thing to convince people to subscribe to.

2.) I would advertise on Television, I would try and convince cable users to abandon cable and subscribe to Netflix for it's lower cost and hundreds of movies.

3.) I would use words like "Cheap, easy, entertaining." This would help people think that Netflix is cheaper than cable, easy to use and enjoy, and entertaining so it would be money well spent.

4.) My audience would be adults using cable because if they are using cable that means they are willing to pay for entertainment all I have to do is offer slightly cheaper prices and more of a variety of movies and fun.

5.) The layout would be a pretty woman telling the audience about how great Netflix is and its low prices as well as a huge variety of movies. I would also try to incorporate a TV next to this girl showing Netflix as she explains it and showing the variety of movies and shows. 

Hope this is what you were looking for. Have a great day! :)

sorry, wrong answer!

it's d, robert k merton. in 1994 he was awarded the national medal of science for his contributions to the field and for having founded the sociology of science.