Nowadays, more people are aware of the bad effects of junk food. many people now blame companies that produce junk food for our
nation's weight problems. junk food companies are scrambling to save their reputations. one way to reach this goal is to sponsor
community events and activities, such as sports games. sponsoring an event means the company pay for the event. it also means the
company gets to put its logo on all items connected with the event. by putting their logos on sports uniforms and other items, the
companies can increase their presence in people's minds. in other words, sponsoring such events allows companies to advertise their
products. companies can also claim that they are to keep kids healthy by supporting sports and other healthy activities. for
example, in australia, a soft drink company has sponsored under-13 rugby, junior soccer, and junior basketball school tournaments. all this
sponsoring goes against the company's policy of not advertising to kids.