Which of these most accurately describes the costs and benefits of using a credit card? a. credit cards are convenient but can result in debt. b. credit cards cost money to use but result in lower prices. c. credit cards expand purchasing power but produce waste. d. credit cards charge low interest on high-cost items.
2b2t

This activity is important because as a marketing manager, you must allocate resources to reach your target market. during the strategic marketing process, managers move through three important phases to determine how to optimally allocate resources: a planning phase, an implementation phase, and an evaluation phase. in this interactive exercise, you are asked to review various strategic marketing actions and determine where in the strategic marketing process the action would occur. the goal of this exercise is to demonstrate your understanding of the strategic marketing process and related marketing actions.