Which of the following is an example of a sales promotion? a. pay per click internet advertising b. a coupon that expires in one month c. a company newsletter d. a permanent price reduction

Option B is correct.

A coupon that expires in one month is an example of sales promotion.

Further Explanation:

Sales promotion is the technique of increasing the sales of goods. When the companysells first time products in the market, it may opt for various techniques of promoting the goods in the market. Sometimes, sales of the particular good may decrease; to increase the sales of this good the company may use this type of sales promotion. The company provides the coupon that may attract the customer, but the validity of the coupon is for only one month.

Justification for the correct and incorrect

A.

Pay per click internet advertising: This option is incorrect.

This is not an example of sales promotion; it is an example of earning points or money. Most people do this to earn money.

B.

A coupon that expires in one month: This option is correct.

The company provides the coupon that may attract the customer, but the validity of the coupon is for only one month. Most of the consumers purchase the product to get the coupon.

C.

A company newsletter: This option is incorrect.

The company issues the newsletter to tell about the company details and the product the company offers.

D.

A permanent price reduction:This option is incorrect.

This is also the technique of sales promotion. But this will provide the short term benefit. This is not the correct option.

Learn more:

1.Learn more about organizing data  

2.Learn more about the method of data collection

3.Learn more about the demand forthe product

Answer details:

Grade: Middle School

Subject: Marketing

Chapter: Sales promotion

Keywords:following, an example, sales promotion, pay per click, advertising, coupon, expires in one month, company newsletter, permanent price reduction.  

answer; vertical marketing system;