Tide laundry detergent is a well known brand that sells for approximately $8.00 for a 64 ounce bottle, and procter & gamble usually sells 2 million of these sizes each year. an average private label store brand costs $6.00 for the same size, and typically 1 million are sold each year. what is tide’s revenue premium?

The textbook defines ethics as “the principles of conduct governing an individual or a group,” and specifically as the standards one uses to decide what their conduct should be. to what extent do you believe that what happened at bp (british petrolium) is as much a breakdown in the company’s ethical systems as it is in its safety systems, and how would you defend your conclusion?