Which of the following is a criterion used to select a target market segment?
competitive position
potential for increased profit
similarity of needs of potential buyers within a segment
difference of needs of buyers among segments
potential of a marketing action to reach a segment

In the sweet action! supply chain, the flowers produce the nectar which is collected by the bees. the busy bees take this nectar and produce honey, which is collected by the beekeeper, who puts it in quart jars and supplies it to the baker. the baker produces a lovely array of confections, which are purchased by the local restaurant. the restaurant sells these confections to their loyal diners, who gleefully consume them and nag the chef for his recipe. which of these statements about this supply chain is best?