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Business, 05.10.2019 19:20 roxequartz

question 37
which of the following is not a true statement regarding price?
1.buyers relate the price to value.
2.prices can be easily changed and easily matched by your competitors.
3.a product's low price can provide a company with a sustainable competitive advantage.
4.price is the only marketing mix variable or part of the offering that generates revenue.

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question 37
which of the following is not a true statement regarding price?
1.buyers re...
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