Your product has been suffering from steadily eroding sales. you have tried a number of options to revitalize the product's sales and profits, but after seven changes in your strategy, you have yet to find success. which of the following actions would be the least appropriate next step?
a) delete the product from the line.
b) retain the product, but reduce its marketing costs.
c) stimulate primary demand.
d) stimulate selective demand.
e) rebrand the product.

Which p shifts to consumer in the four cs of the alternate marketing mix? a) promotion b) product c) place d) price

On december 31, 2011, daggett company issued $750,000 of ten-year, 9% bonds payable for $700,353, yielding an effective interest rate of 10%. interest is payable semiannually on june 30 and december 31. prepare journal entries to reflect (a) the issuance of the bonds, (b) the semiannual interest payment and discount amortization (effective interest method) on june 30, 2012, and (c) the semiannual interest payment and discount amortization on december 31, 2012. round amounts to the nearest dollar.

Suppose farmer lane grows and sells cotton in a perfectly competitive industry. the market price of cotton is $1.64 per kilogram, and his marginal cost of production is $1.44 per kilogram, which increases with output. assume farmer lane is currently earning a profit. can farmer lane do anything to increase his profit in the short run? farmer lane: a. cannot do anything to increase his profit. b. may or may not be able to increase his profit. c. can increase his profit by raising his price. d. can increase his profit by producing more output. e. can increase his profit by shutting down.