Business, 01.11.2019 04:31 joho38

What is brand loyalty? a. typified by low involvement and high prior experience, leading to the repeated purchase of a single brand as a solution to a simple consumption problem. b. typified by high involvement and high prior experience, leading to the repeated purchase of a single brand as a solution to a simple consumption problem. c. typified by high involvement and high prior experience, leading to the repeated purchase of a single brand to fulfill certain needs. d. typified by high involvement and low prior experience, leading to the repeated purchase of a single brand to fulfill certain needs.

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