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Business, 06.11.2019 23:31 dathanboyd

Which of the following least describes the concept of brand equity? select one:
a. provides information to assess supply chain optimization
b. suggests how strong and how well the brand fits with consumers' needs
c. is based on perceived product quality and loyalty
d. suggests a high level of awareness and brand associations

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Which of the following least describes the concept of brand equity? select one:
a. provides...
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