Jefferson, madison, and their followers were eventually known as republicans. this was a smart name choice because
it implied that:
they were the most honest and objective party
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their party was the most powerful
they were the "true defenders" of the republic and its ideals
they had a strong knowledge of the elements of a republic

Jake and janelle loved to prepare gourmet meals for friends and family. they started a business of preparing theme-type dinners for friends who were having parties. to generate even more interest in the business, janelle created on her website. she posted pictures of events, and close-ups of the food they served. she encouraged patrons and others to post reviews, comments, and favorite recipes, and to share their own party ideas. her promotion became a dialogue between buyers of her service and the business. interactive promotion infomercials product placement broadcast