Dernz inc., a food manufacturing company, markets tomato ketchup globally. as its consumers are well aware of the uses of ketchup, the company does not have to generate product awareness. the company, however, wishes to focus on convincing consumers to buy dernz's ketchup instead of other brands' ketchup. in this scenario, dernz inc. must employ

On april 1, santa fe, inc. paid griffith publishing company $2,448 for 36-month subscriptions to several different magazines. santa fe debited the prepayment to a prepaid subscriptions account, and the subscriptions started immediately. what amount should appear in the prepaid subscription account for santa fe, inc. after adjustments on december 31 of the first year assuming the company is using a calendar-year reporting period and no previous adjustment has been made?