Business, 26.11.2019 06:31 ronny80

Lenox china co. would like to get its annual christmas ornament series into macy's department stores. macy's has a buying office in new york city that makes decisions on its giftware buys. which promotional element would be most appropriate for lenox to use to reach the macy's buyers?

a. advertising
b. personal selling
c. sales promotion
d. public relations
e. advertising and public relations

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Lenox china co. would like to get its annual christmas ornament series into macy's department stores...

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