To communicate effectively, a marketing communicator should most likely
a) ensure that the encoding and decoding processes are different
b) encode and decode the message personally and frequently
c) understand the consumer's field of experience
d) foresee unplanned static or distortion
e) use familiar words and symbols

Zeta corporation is a manufacturer of sports caps, which require soft fabric. the standards for each cap allow 2.00 yards of soft fabric, at a cost of $2.00 per yard. during the month of january, the company purchased 25,000 yards of soft fabric at $2.10 per yard, to produce 12,000 caps. what is zeta corporation's materials price variance for the month of january?