Arecent innovation by amazon, the vendor flex program, seeks to lower overall transportation costs but also creates new forms of channel conflict with competitors. as a partner in the vendor flex program, p& g agreed to allow amazon to build fulfillment centers within p& g's own warehouses, thus to eliminate some of the costs of transporting p& g's products to amazon's fulfillment centers. believing that the program was giving its competitor amazon an unfair advantage, target reacted vigorously, moving all p& g products from prominent end-cap positions in its stores to less prestigious and less visible locations. target also stopped using p& g as its primary source of advice for planning merchandising strategies within each category. this is an example of channel conflict.
a. horizontal
b. independent
c. conventional
d. coercive
e. vertical

Sean lives in dallas and runs a business that sells boats. in an average year, he receives $722,000 from selling boats. of this sales revenue, he must pay the manufacturer a wholesale cost of $422,000; he also pays wages and utility bills totaling $268,000. he owns his showroom; if he chooses to rent it out, he will receive $2,000 in rent per year. assume that the value of this showroom does not depreciate over the year. also, if sean does not operate this boat business, he can work as a paralegal, receive an annual salary of $21,000 with no additional monetary costs, and rent out his showroom at the $2,000 per year rate. no other costs are incurred in running this boat business.identify each of sean's costs in the following table as either an implicit cost or an explicit cost of selling boats.implicit costexplicit costthe wages and utility bills that sean pays the rental income sean could receive if he chose to rent out his showroom the salary sean could earn if he worked as a paralegal the wholesale cost for the boats that sean pays the