Uber riders can now opt-in to a service known as uber trip experiences to purchase baseball tickets on stubhub, book flights on united airlines, or reserve meals at opentable while on their trip. the rider has control of which apps are allowed to access the current trip details and offer related content. here, uber uses

multiple choice

a. individualized marketing.
b. choiceboards.
c. collaborative filtering.
d. viral marketing.
e. permission marketing.

whole quiz

1. the sum of all activities involved in getting high-quality products into the marketplace

2.operations

3. the principle of looking at the supply chain as a whole in order to improve the overall flow through the system.

4. produced; performed

5. activities producing tangible products, such as radios, newspapers, buses, and textbooks.

6. activities producing intangible and tangible products, such as entertainment, transportation, and education.

7.   customer focus

8. analyzing a competitor's products to identify desirable improvements

9. the systematic direction and control of the processes that transform resources into finished projects that create value for and provide benefits to consumers.

10. operation management.

your welcome leave a rate and a < 3

i might look it up later.