After the purchase of a new car, johanna morales had the feeling that she made an awful mistake in terms of paying too much for the car. johanna is suffering from:

Cognitive dissonance

Explanation:

Cognitive dissonance is a concept of social psychology and is described as the discomfort which is felt by a person who is having conflict in values and ideas. The people in this state feel guilt, embarrassment and anger. There is a motivational drive in humans to reduce the dissonance.

Leon Festinger developed theory of cognitive dissonance to predict and explain the peoples reaction to various situations. This theory states that people have prejudice  to get  agreement between what they expect and the reality.

1) the stages a new product goes through from beginning to end, i.e., the stages that a product passes through from introduction through growth, maturity, and decline. 2) the time from initial research and development to the time at which sales and support of the product to customers are withdrawn. 3) the period of time during which a product can be produced and marketed profitably.

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