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Business, 07.01.2020 21:31 sidney2602

According to the commercialization stage of the new product development process, following the decision to introduce the new product at a particular time, a company must next decide

a) where to launch the new product
b) how to launch the new product
c) why to launch the new product
d) what pricing strategies to implement
e) what marketing mix elements to use

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Answers: 2

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According to the commercialization stage of the new product development process, following the decis...
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