After several years of declining product sales, the online nutrition site nutrishake revamped its marketing strategy. before this change, nutrishake was focused on search engine optimization strategies to boost its rankings in search results on a big interet search engine. the new marketing strategy attempted to penetrate further into customers' referral networks by making use of pay-per-click ads on a business social network. after the marketing strategy shift, revenue from product sales increased.
in assessing whether the improvement in product sales can properly be attributed to the marketing strategy change, it would be most to find out which of the following? .
(a) what proportion of the total revenue of nutrishake is generated by product sales?
(b) has the number of unique visitors to the nutrishake online site increased substantially in the last two years?
(c) among all the types of social networks that provide an opportunity for nutrishake to advertise, which type accounts for the largest proportion of the nutrition company's product sales?
(d) do any marketing partners of nutrishake have a standing order with the nutrishake for a fixed amount of advertising per month?
(e) among the social networks that nutrishake is implementing its marketing strategy, are there more types of business social networks or more types of entertainment social networks?

Pettijohn inc. the balance sheet and income statement shown below are for pettijohn inc. note that the firm has no amortization charges, it does not lease any assets, none of its debt must be retired during the next 5 years, and the notes payable will be rolled over. balance sheet (millions of $) assets 2016 cash and securities $ 1,554.0 accounts receivable 9,660.0 inventories 13,440.0 total current assets $24,654.0 net plant and equipment 17,346.0 total assets $42,000.0 liabilities and equity accounts payable $ 7,980.0 notes payable 5,880.0 accruals 4,620.0 total current liabilities $18,480.0 long-term bonds 10,920.0 total debt $29,400.0 common stock 3,360.0 retained earnings 9,240.0 total common equity $12,600.0 total liabilities and equity $42,000.0 income statement (millions of $) 2016 net sales $58,800.0 operating costs except depr'n $54,978.0 depreciation $ 1,029.0 earnings bef int and taxes (ebit) $ 2,793.0 less interest 1,050.0 earnings before taxes (ebt) $ 1,743.0 taxes $ 610.1 net income $ 1,133.0 other data: shares outstanding (millions) 175.00 common dividends $ 509.83 int rate on notes payable 1. what is the firm's current ratio? (points : 6) 0.97 1.08 1.20 1.33 2. what is the firm's quick ratio? (points : 6) 0.49 0.61 0.73 0.87 3. what is the firm's total assets turnover? (points : 6) 0.90 1.12 1.40 1.68 4. what is the firm's inventory turnover ratio? (points : 6) 4.38 4.59 4.82 5.06 5. what is the firm's debt ratio? (points : 6) 45.93% 51.03% 56.70% 70.00% 6. what is the firm's roa? (points : 6) 2.70% 2.97% 3.26% 3.59% 7. what is the firm's roe? (points : 6) 8.54% 8.99% 9.44% 9.91%

How does having a flexible mind you become a better employee? a. it you become more honest toward work. b. it you become a team player. c. it you learn new things that will better your performance. d. it you to finish your work on time. e. it you reach work on time

You speak to a business owner that is taking in almost $2000 in revenue each month. the owner still says that they are having trouble keeping the doors open. how can that be possible? use the terms of revenue, expenses and profit/loss in your answer