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Business, 23.01.2020 18:31 Faber9714

Gerald's tire store sets itself apart from competitors by the extra attention it pays to providing fast, courteous service in a clean, professional-looking environment. gerald's has used this strategy for over 40 years, expanding to 15 outlets. gerald's tire store has created a to create and deliver value and to develop a sustainable competitive advantage.

a. market development strategy
b. set of metrics
c. macro, or overarching, strategy
d. diversification strategy
e. segmentation strategy

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