Which of the following is the best tool for consumer activists to use in efforts to make the public aware of unethical or questionable marketing behavior?
a) web 2.0
b) rfid technology
c) transformative consumer research
d) compulsive consumption

Cherokee inc. is a merchandiser that provided the following information: amount number of units sold 20,000 selling price per unit $ 30 variable selling expense per unit $ 4 variable administrative expense per unit $ 2 total fixed selling expense $ 40,000 total fixed administrative expense $ 30,000 beginning merchandise inventory $ 24,000 ending merchandise inventory $ 44,000 merchandise purchases $ 180,000 required: 1. prepare a traditional income statement. 2. prepare a contribution format income statement.