Business, 03.02.2020 23:49 samanthabutryn
When selecting a media vehicle, a media planner calculates the total cost of using a particular medium at the
a. premium offer cost
b. cost per thousand persons reached
c. continuity cost
d. the magazine cost
e. profit margin
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When selecting a media vehicle, a media planner calculates the total cost of using a particular medi...
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