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Business, 19.02.2020 01:50 wrivera32802

Capricorn Creative Inc., a U. S.-based advertising firm, was the first in the advertising industry to identify the growth potential of Brazil and to make huge investments in its economy. As a result, the firm was able to build brand loyalty and gain experience in that country's business practices. In the language of business strategy, Capricorn Creative has typically benefited from .A. a first-mover advantage.
B. forward integration.
C. unrelated differentiation.
D. lateral diversification.
E. technology transfer.

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