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Business, 26.02.2020 02:27 masonorourke

BlinkDream has four strategic business units (SBUs)—accommodation, insurance, music, and publishing. Its publishing unit has always made large profits and holds a large market share in its slow-growing market. In the context of the BCG matrix, which of the following categories of SBUs best describes the publishing unit?A) Cash cows
B) Stars
C) Dogs
D) Question marks

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BlinkDream has four strategic business units (SBUs)—accommodation, insurance, music, and publishing....
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