Advertisers increasingly are using metaphor associations in promotional development, tapping into the powerful organizing and expressing function metaphor serves in the human brain. Test this method on yourself using each of these well-known brands or products discussed in the chapter: Coca-Cola, Crest Whitestrips, and milk. For each example, consider how you would visually represent your experiences with that brand or product, and then find photographs or graphics from magazines that best convey that experience

4. project memo your supervisor has asked you to create a final copy of a memo announcing a special project. open the microsoft® word file ch01 memo from the data files. edit the memo to correct errors in keyboarding, punctuation, spelling, and word usage. submit the edited document to your instructor along with this assignment.to: department supervisorsfrom: tomas perezdate: january 3, 20--subject: playground projectas you now, are offices are close each year on observance of martin luther king, jr. day. this year, the company is organizing a service project for that day. we will be clean up the grove street playground and panting bushes, blubs, and flowers. the company is donating now playground equiptment and park benches. cleanup gear and tools will be provided, and a cook out will conclude the days’ activities. farther information will be provided as the date draws nearer. encourage the employee in you department too participate in this worthwhile effort.

John is a 45-year-old manager who enjoys playing basketball in his spare time with his teenage sons and their friends. at work he finds that he is better able to solve problems that come up because of his many years of experience, but while on the court, he finds he is not as good keeping track of the ball while worrying about the other players. john's experience is:

En major recording acts are able to play at the stadium. if the average profit margin for a concert is $175,000, how much would the stadium clear for all of these events combined?