A market researcher focuses on the psychological process, including thoughts, feelings, and behavior that people experience once they realize that they have an unmet need. This set of value-seeking activities that the researcher is examining is best described as .

Consumer behavior

Explanation: Consumer behavior is a set of value-seeking activities that the researcher examines how feelings, behaviors, and thoughts influence purchasing behavior. It involves all the activities connected to the purchasing, usage, and resale of commodities and services including the emotional, mental and other reactions that come before or after all that was accomplished.

The researcher studies the impacts on the buyers which might be from either their colleagues and household or any group in the society.

watch how they communicate and watch how they handle their free time

hope it !

answer; intensive use of a sales force and is relatively costly;