Business, 23.03.2020 18:31 dbryrob2557

Bargain Styles Inc. is an apparel company that caters to the highly price-conscious customers. Through its simple apparel designs, acceptable quality levels, and minimal customer service, the company has been able to sell its merchandise at the lowest prices in the industry. Which of the following generic business strategies is Bargain Styles applying?

A) cost-leadership
B) differentiation
C) niche marketing
D) product diversification

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Bargain Styles Inc. is an apparel company that caters to the highly price-conscious customers. Throu...

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