Ur analysis should briefly summarize the current situation then focus on analyzing the facts contained in the case in order to address the case discussion questions outlined below. You should write this report as if you are a consultant reporting to a superior. You should assume that this person is familiar with the case situation, therefore, she/he will be bored if you analysis simply describes the facts provided in the case. Focus on your analysis and try to avoid making vague statements and suggestions such as "we need to be more competitive". Make solid, actionable recommendations. In order to get paid (in this case a good grade), you do not want to repeat information that the client always knows. Case Discussion Questions: Perform a SWOT Analysis. Based on your SWOT analysis, what is Channel 4’s competitive positioning? Conduct a 5 forces Analysis. How attractive is the British Television industry? What strategy is Channel 4 using? Explain how Channel 4’s strategy mitigates ( or not) each one of 5 forces. Does Channel 4 have a competitive advantage in the British market? In the global market? What are your recommendations for Channel 4 to improve their competitive positioning? The format of the written part of the deliverable is: Maximum length is three to five pages, typed and single-spaced, excluding the title page and any appropriate appendices On the title page, include a 1 paragraph executive summary ( less than 200 words)