With which two key issues is corporate-level strategy concerned?

a. What single business a firm should be in and how it should maintain a competitive
advantage with a differentiation strategy in that business
b. What businesses a firm should be in and how the corporate office should manage its
group of businesses
c. How to maximise power over buyers and suppliers
d. Which tactical and strategic competitive actions to pursue

Option B What businesses a firm should be in and how the corporate office should manage its group of businesses

Explanation:

The reason is that corporate level strategy helps in managing the all of the business units of the company which means that the strategy is to maximize the gains arising by increasing the effectiveness and efficiency of the business operations of the business units. So the question certainly would include the decision of whether or not we should close a business unit or that we should continue with it. It would also question whether the group business is well managed or there are any other better alternatives as well.

B) What businesses a firm should be in and how the corporate office should manage its

Explanation:

The main purpose of a corporate strategy is to achieve greater economic gains by coordinating the corporation's different business units, and making them work better together than if they operated separately on their own. This way the economic gains will maximize through synergies created between the different business units.

Corporate strategy basically allocates resources so that different units can work together and create higher value. It is all about being able to manage different units and make them work as a team.

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