Business, 30.03.2020 21:30 enitramedouard12

Kim is the sales representative for a major textbook publisher. When she calls on the business faculty at General University, she also tries to meet with several students to get their feedback on textbooks. She passes this feedback to her managers to guide the development of the publisher's future textbooks. The students are the in the buying center.

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Kim is the sales representative for a major textbook publisher. When she calls on the business facul...

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