Ayesha is a strategist for the firm Optiks Inc., which produces high-quality HD movie cameras. This company needs a specific material for a new camera they are developing, which is manufactured in large quantities by a competitor called Expert Technology Inc. However, this material is difficult to trade. Because of this, which of the following is most likely the best strategy for Ayesha to suggest? Optiks should enter into co-opetition with Expert Technology. Optiks should form a long-term agreement with Expert Technology. Optiks should acquire Expert Technology. Optiks should form a short-term agreement with Expert Technology.

Option C Optiks should acquire Expert Technology.

Explanation:

Ther reason is that the competitor will never let an organization to use its innovation to compete with itself in the same market in which it is operating. This means that the only solution is to acquire the expert technology by either investing in research and development or buying the innovation from the Competitor which it would not sell.

Firm Optiks Inc, should acquire Expert Technology

Explanation:

Co-opetition ,long-term agreement as well as short-term agreement would be nearly impossible due to the fact the difficult inherent in trading the material as the three options are all trade agreements.

However,acquiring Expert Technology Inc, means the company would now be under the control of Optiks Inc, and it is able to direct its affairs to suit its preference including the usage of the material required by Optiks Inc,to manufacture its HD movie cameras.

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answer; rapid growth in buyer demand and high buyer switching cost;