Business, 10.04.2020 16:50 jebjeb6135

The online retailer Ecatalog has decided to send consumers of the new John Grisham book an e-mail with suggestions for books with similar themes and has also offered them a 20% discount if those suggested books were purchased. This type of marketing/promotion is an example of:

A. Target marketing
B. Segmented selling
C. Clickstream selling
D. Cross-selling

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