Business, 15.04.2020 01:01 dsean1273

In an effort to increase profits, Yen Ching Chinese restaurant is attempting to appeal to a specific segment of the market by offering an all-you-can-eat buffet. These efforts, designed to identify specific groups that can be profitably served, represent an example of:.
A) target marketing.
B) a reference group strategy.
C) benefit segmentation.
D) B2B marketing.

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In an effort to increase profits, Yen Ching Chinese restaurant is attempting to appeal to a specific...

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