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Business, 17.04.2020 02:04 adibakawsar
11.1. One reason why firms might want to pursue a strategic alliance strategy is to exploit economies of scale. Exploiting economies of scale should reduce a firm’s costs. Why would this mean that a firm pursuing an alliance strategy to exploit economies of scale is actually pursuing a cost leadership strategy?
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11.1. One reason why firms might want to pursue a strategic alliance strategy is to exploit economie...
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