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Business, 23.04.2020 23:49 KendallTishie724

One of the reasons why companies create the position of brand manager is to:

a. identify and prosecute firms that violate trademark protection.
b. cut expenses associated with the marketing of products.
c. have greater control over new-product development and promotion.
d. limit the amount of market research expenses products require.

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One of the reasons why companies create the position of brand manager is to:

a. identif...
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