Business, 24.04.2020 18:35 KindaSmartPersonn
Nicolas is the channel manager for a scientific equipment manufacturer, Biocompare. He communicates the various shipment sizes and dates with the transportation company that moves the equipment to and from the Biocompare’s warehouse. For example, a neuroscience lab has placed an order of 100 rodent treadmills, and next month a large shipment of rodent treadmills will be ready for warehousing. The communication of dates, orders, timing, expectations, and coordination of schedules is passed up and down the channel through individuals. This is an example of which type of flow in a distribution channel?
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Nicolas is the channel manager for a scientific equipment manufacturer, Biocompare. He communicates...
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