Parker is a sales representative for Kashi. Each week he uploads his plans for visiting clients out in the field to a routing and scheduling decisions system. Parker knows that one of the primary goals of routing and scheduling decisions in personal selling is to

Available options:

A. determine the sequence in which customers will be called on.

B. use existing transportation facilities.

C. minimize non-selling time.

D. determine duration of sales calls.

E. provide salespeople with an opportunity to plan their own routes and schedules

Option C. Minimizing non-selling time.

Explanation:

The reason is that sales reps must lower their non selling time as this makes them inefficient for the company and would also increase their loss of time and commission. So every sales representative acknowledges his primary goal to decrease the non selling time which means he is trying to make sale.

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