Assuming that the company manages to raise an additional US$100 million, how should Dianrong allocate the capital across its many business units to maximize value in the long run? Should the company spend the money on internal R&D initiatives or M&A pursuits? Or both?

1) the stages a new product goes through from beginning to end, i.e., the stages that a product passes through from introduction through growth, maturity, and decline. 2) the time from initial research and development to the time at which sales and support of the product to customers are withdrawn. 3) the period of time during which a product can be produced and marketed profitably.

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