Online B2B enables companies to enhance their performance by Multiple Choice reducing procurement costs. making supply-chain management unnecessary. making looser inventory control possible. lengthening order cycle time.

reducing procurement costs.

Explanation:

Online business to business (B2B) marketing enables companies to enhance their performance by reducing procurement costs.

An online business to business (B2B) can be defined as a type of market where a business sells goods and services to another business online.

In an online business to business marketing or e-commerce, the cost of buying a product is usually lesser when compared to other channels of sales because the seller do not have to charge so much as sales are usually transparent and done automatically.

Hence, companies that are engaged in B2B are able to improve their performance and cut down the costs of procurement for goods and services.

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