A. John works for a local company. He is in charge of all of the companies accounting procedures. Since he has been with the company for many years, and it is a small company, his work is rarely checked. The economy in the town begins to take a downturn when a large manufacturer leaves town, and the business John works for begins to lose money. He does not want to tell his boss how much money they are losing and he contemplates fixing the books to look better than they really are. John figures no one will really check and the down turn will only be temporary.

Which term refers to the cost that motivates an economic decision

4. suppose that pollution in a neighborhood comes from two factories, with marginal benefit curves given by mb1 = 12 – p1 and mb2 = 8 – p2. the level of pollution in the neighborhood is given by p = p1 + p2. the government wants to limit pollution by instituting a pollution-rights market. the government’s desired level of p is 10, so it prints 10 pollution rights and offers them for sale to the firms.a)find the equilibrium selling price of a pollution right, as well as the allocation of rights (and hence pollution levels) across the two factories. b)repeat part (a) for the case where the government’s desired level of pollution equals 14. c)comment on the usefulness of a pollution rights market in achieving efficient levels of pollution abatement.

Oliver's company is planning the launch of their hybrid cars. the company has included "never-before-seen" product benefits in the hybrid cars. which type of advertising should oliver's company use for the new cars?