Companies that emphasize acquiring new customers rather than retaining current customers are using marketing.

gaps model of service quality.

Explanation:

After having done their extensive research on what their customers actually want (filling the knowledge gap), these companies begin to emphasize acquiring new customers rather than retaining current customers a feature highlighted by in the gaps model.

By so doing the companies believe they now have the ideal product or service for their potential customers, thereby having learned from their past failings in customer expectations and satisfaction.

answer; operating revenues;

i think the answer is a. dependable person

i hope this is right!