The particular market segment your company is trying to sell your products or services to is your
a. customer profile
b. market share
c. community
d. target marke

The particular market segment your company is trying to sell your products or services to is your "target market".

A target market is a gathering of customers or associations well on the way to purchase an organization's items or administrations. Since those purchasers are probably going to need or need an organization's contributions, it bodes well for the organization to concentrate its promoting endeavors on contacting them. Promoting to these purchasers is the best and productive methodology. The option - marketing to everybody - is wasteful and costly.  

answer; engaging in effective public relations;

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