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Business, 12.12.2020 17:10 dbhuggybearow6jng

There are four sets of factors affecting consumer buying behaviour. Between these four set of factors, which set of factor do you think is the one that strongly affects

consumers’ purchase decision when patronising Petronas fuel station. Explain briefly

this factor. Then, discuss TWO (2) reasons why you say that this the strongest factor

affecting conumers’ purchase decision. Explain your answer by giving relevant

examples.

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