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Business, 12.02.2021 08:50 TerronRice

Refer to Women's Athletic Wear. One of the biggest differences between men and women consumers is that men tend to stay loyal to a store. Women are much more ready to shop around--perhaps because they demand more from their products than men. Andrea wants to start jogging, but she has been told she needs to find well-fitting jogging underwear. Andrea is at the first stage of the: Group of answer choices product positioning consumer decision-making process selective perception product differentiation market segment

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