Business, 06.03.2021 05:20 mervesena01

Which of the following statements about market segmentation is true the logic of market segmentation is that seldom meet the needs? a. According to the model of market segmentation analysis, the process usually begins with deciding the segmentation strategy to be used.
b. In the process of market segmentation, deciding the segmentation strategy precedes determining the consumer's needs and wants.
c. The logic of market segmentation is that a single product item can seldom meet the needs and wants of all consumers.
d. According to the model of market segmentation analysis, the process begins with designing the marketing mix strategy.

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Which of the following statements about market segmentation is true the logic of market segmentation...

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